One white helmet. Two blacked-out eyes. And a loveable smile. Say hello to the new face of electronic music: Marshmello. As one of the latest acts to take the electronic world by universal storm, Marshmello met the most meteoric rise right from the get-go. The enigmatic producer continues in a long line of music makers putting sound and artistry ahead of image and ego. The mystery artist dons a fully enclosed marshmallow helmet, completely hiding the musician in seemingly plain sight. Rather than use the masked approach as a marketing gimmick, Marshmello instead employs it to echo his driving ethos: Let the music speak for itself.